Herbalife India Launches Herbal Aloe Concentrate to Strengthen Digestive Health Category
With the purpose of making the world healthier and happier, premier global nutrition company, Herbalife, is strengthening its digestive health category in India with the launch of Herbal Aloe Concentrate. This brings the total number of Herbalife products in the digestive health category available in the country up to four – the others being Activated Fibre, Active Fibre Complex and Aloe Plus.
Herbal Aloe Concentrate is formulated with premium-quality Aloe Vera to support digestive health. It can be used as a refreshing drink when mixed with water, and can serve as a healthy replacement for soft drinks or high-sugar juices, as the product is low in calories.
Commenting on the launch of Herbal Aloe Concentrate, Ajay Khanna, Vice President and Country Head – Herbalife International India Pvt, Ltd, said, “The start point for overall well-being is a good and healthy digestion. A lot of ailments have their root cause in poor digestion resulting from an improper digestive health. At Herbalife, we are driven by our purpose of helping people lead healthier lives. With the addition of the Herbal Aloe Concentrate, we now offer a suite of products in this category to suit consumers’ preferences for digestive health.”
Aloe Vera is a common plant that has traditionally been used in topical form in various regions for thousands of years, including Egyptian, Chinese, European and Indian cultures, with recognized benefits for wound healing and anti-inflammatory properties. There are several additional benefits from another form of Aloe when it is used for consumption, which has been used in Ayurveda and South African Medicine. The plant has been incorporated in Indian systems of indigenous medicine, including Ayurveda, Sidda, Unani and Homeopathy, for digestive health.
Herbalife is a global nutrition company whose purpose is to make the world healthier and happier. The Company has been on a mission for nutrition – changing people’s lives with great nutrition products and programs – since 1980. Together with our Herbalife independent associates, we are committed to providing solutions to the worldwide problems of poor nutrition and obesity, an aging population, skyrocketing public healthcare costs and a rise in entrepreneurs of all ages. Herbalife offers high-quality, science-backed products, most of which are produced in Company-operated facilities, one-on-one coaching with an Herbalife independent associate, and a supportive community approach that inspires customers to embrace a healthier, more active lifestyle.
Herbalife’s targeted nutrition, weight-management, energy and fitness and personal care products are available exclusively to and through dedicated Herbalife associates in more than 90 countries.
Through its corporate social responsibility efforts, Herbalife supports the Herbalife Family Foundation (HFF) and its Casa Herbalife programs to help bring good nutrition to children in need. Herbalife is also proud to sponsor more than 190 world-class athletes, teams and events around the globe, including Cristiano Ronaldo, the LA Galaxy, and numerous Olympic teams.
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